Marc LeBlanc - Natick, MA Real Estate, Framingham, MA Real Estate, Southborough, MA Real Estate


It can be quite frustrating for a homeowner with a home on the market for an extended period that cannot find the right buyer. Because a lot goes into listing a house and many plans depend on the sale going through, there is an added pressure to get the process over with quickly.

Luckily, there are some things you can do if your home is staying too long on the market to make it more attractive to buyers. Below are some popular alternatives to take when confronted with issues like this:

1. Sell at a later date

While it might be possible to sell a home virtually in any market, it is as well possible that there are other beneficial periods to try to sell your home. For example, trying to sell a house in the winter isn't ideal as the weather makes it difficult for buyers to come to view the house.

2. Rent it out

If you have issues paying your mortgage, you should consider renting out your home. The rent sometimes may be above your mortgage depending on what you offer. Either way, it pays most of your mortgage and lets you manage your finances better.

3. Try a second mortgage

If you are selling your home because you need money, another option could be to take a second mortgage which will free up some of your home equity as cash for you to use for immediate financial needs. You may also seek a home equity line of credit which helps you to access available funds.

4. Lower your selling price

Reducing your selling price can be your last option when your home has been on the market for several months. A drop in selling price would make your home attractive to buyers who are looking to buy a bargain. The reduced asking price will also make it easier for your buyers to get a mortgage.

5. Change your real estate agent

Sometimes the market isn't the problem, but your real estate agent is. In cases where your agent is not experienced enough or distracted from the sale, you may consider switching to someone else to list the home when your contract ends. Find someone that has a marketing flair and can organize regular open houses for your property. This will help to put your home back to the forefront of the real estate market and increase your chances of selling it.

Bear in mind that timing is essential for real estate sales and while you may experience some delay, you can still help the process. Seek the advice of a property expert in re-marketing your home.


Evaluating the buyer's perspective is a must for anyone who want to achieve the optimal results during the house selling journey. Because if you understand the buyer's perspective, you can promote your residence to the right groups of individuals at all times. And as a result, you should have no trouble generating lots of interest in your house.

Now, let's take a look at three tips to help you analyze the buyer's perspective before you list your residence.

1. Review Your House's Strengths and Weaknesses

Your home may be an attractive option to dozens of potential buyers. Meanwhile, if you identify your house's strengths and weaknesses, you can determine what separates your home from other available residences in your city or town. You also can explore ways to transform assorted home weaknesses into strengths.

Oftentimes, it helps to conduct a home inspection. This evaluation enables a property expert to analyze your home's interior and exterior. After the inspection is complete, you will receive a report that details your house's strengths and weaknesses.

Thanks to a home inspection, you can obtain comprehensive insights into any underlying home problems. You then can take steps to address these issues, and ultimately, boost the likelihood that buyers will fall in love with your residence as soon as they see it.

2. Assess the Local Housing Market

Take a close look at the local housing market – you'll be glad you did. With real estate market insights in hand, you can map out your house selling journey accordingly.

Generally, it helps to differentiate a buyer's market from a seller's market. If you evaluate the local housing market, you can determine if a buyer's or seller's market is in effect.

In a buyer's market, many homes may be available, and they may require several weeks or months to sell. Or, in a seller's market, houses may sell shortly after they become available.

By differentiating a buyer's market from a seller's market, you can create a plan to showcase your residence to buyers. Once you have this plan in place, you'll be better equipped than ever before to streamline the house selling journey.

3. Consult with a Real Estate Agent

When it comes to evaluating the buyer's perspective, you may want to work with a real estate agent. This housing market professional can offer homebuyer insights that you may struggle to obtain elsewhere. Best of all, a real estate agent will help you quickly sell your house and ensure you can maximize your home sale earnings.

Furthermore, a real estate agent is an expert resource that you can rely on throughout the home selling journey. And if you ever have home selling concerns or questions, a real estate agent is ready to respond to them at your convenience.

Perform an in-depth analysis of the buyer's perspective – use the aforementioned tips, and you can gain the insights you need to stir up buyers' interest in your residence.


For home sellers who want to accomplish the optimal results, it is important to remain open to negotiations with buyers. There are many reasons why home sellers should negotiate with buyers, and these include:

1. You can accelerate the house selling journey.

If your mission is to sell your house as quickly as possible, you should be open to negotiating with a buyer. Because if you can negotiate a home purchase agreement, you can move one step closer to concluding the house selling journey.

As you enter a negotiation with a homebuyer, it is important to keep your house selling goals in mind. At the same time, you should be willing to adjust your goals as needed. If you maintain flexibility throughout a negotiation with a homebuyer, you may be better equipped than ever before to enjoy a fast, profitable house selling experience.

2. You can reach an agreement that works well for both a seller and buyer.

If you find a buyer's initial offer to purchase your house falls short of your expectations, you can open up negotiations with this individual. Then, you and a buyer can work together to come to terms on a home sale agreement that suits both parties.

Of course, a negotiation with a buyer does not guarantee instant success. If you and a buyer cannot reach a home sale agreement, there is no need to worry. Even if negotiations with a buyer fail, you can wait for another offer to purchase your home that falls in line with your expectations.

3. You can get the best price for your house.

As a home seller, it is important to do everything you can to optimize your house sale earnings. If you negotiate with a buyer, you can increase the likelihood of getting the best price for your house.

Furthermore, home sellers should keep in mind that they have options during a negotiation with a buyer. If you are not satisfied with the progress of a negotiation, you can walk away from the negotiating table.

When it comes to negotiating a home sale, you may want to hire a real estate agent, too. A real estate agent understands the ins and outs of home sale negotiations and will do whatever it takes to help you achieve the best-possible results.

Typically, a real estate agent can handle a negotiation with a buyer on your behalf. This housing market professional will continue to provide status updates throughout a negotiation and do what it takes to streamline the house selling cycle. Plus, if you ever have concerns or questions during a home sale negotiation, a real estate agent can instantly respond to them.

Don't stress about negotiating the sale price of your home. If you are open to negotiating your house's sale price with a buyer, you may be able to speed up the home selling journey. Best of all, you could maximize the profit from your home sale.


When you sell your home, there’s a cost associated with getting a return on your investment. Certain mistakes that many sellers make when deciding to sell their home can actually cost thousands of dollars in expenses. Before you decide to sell, read on to see what you can do to avoid unnecessary consequences.


Hire A Professional To Sell Your Home


Many people think that they can sell their home on their own. It’s the best practice to hire a professional to sell your home. Even in a seller’s market, a realtor can help you to get the best price on the sale of your home.


Remove Your Things Before The Sale Of The Home


Your clutter will undoubtedly affect the value of your home. People can’t see what their life would be like in your home if there’s too many things in the way. While one man’s trash sometimes is another man’s treasure, it certainly isn’t in the case of selling your home. 


Don’t Leave An Empty House For The Showing


While too much clutter is bad, it does make a difference for the home to actually be lived in. If possible, don’t leave a completely empty home. Buyers need something to help them visualize what life will be like living in the home. Home searchers want to see how functional the home will be for them. 


Don’t Neglect Repairs


You should take care of any repairs that need to be made before your home goes on the market. Any repairs that you don’t make will likely be discovered during the home inspection. Before you even list your home, make sure that you take care of any major issues that are around your home like a leaky roof or cracked tile. This will save you a major headache later, because you won’t need to scramble to fix things after the home inspection. Buyers will also be more impressed with the home if there’s little to fix. 


Don’t Overprice Or Underprice Your Home


If you don’t properly price your home, it could lead to a few major issues. You may be left wondering if you could have made more money on your home. On the flip side, your home could sit on the market for a long time, leaving buyers wondering what could be wrong with your property as to why it’s not selling.


Be Sure To Stage The Home


People will purchase a home based on what they see and how they feel. If your on-the-market home doesn’t look polished, there will be less interest in it. You don’t need to go overboard and make your home look like something out of a magazine, just make sure it’s clean. Things like dirty laundry on the floor, trash laying around, and papers on the tables are big turn offs for buyers. 


With a little planning, the sale of your home should be a smooth and profitable one.


When you think of buying or selling a house, the first thing that comes to mind may not be the legal aspects associated with the process. You may want to reconsider this rather boring part of the process as an important one. Hiring a lawyer can help both buyers and sellers to get through many hurdles that buying a home can present. 


The Contracts


There will be many negotiations and a lot of back and forth throughout the process of buying a home. Everything that’s involved with buying a home needs a contract for it to be legally binding. A real estate attorney will negotiate on your behalf and be sure that the contracts adhere to all state and local laws. The lawyer will also help you to address issues that may affect the future of the property such as botched inspections, liens against the home, and other items that could affect you as the home buyer. 


Title Search


Real estate attorneys will perform what is called a title search. This allows them to see if there are any outstanding liens or judgements against the house. This title search will also make sure that the seller has the right to actually sell the property that’s being sold. An attorney can do all of this much quicker than the average person since they have working relationships with title companies.


Transfer Of Property


If a property is being transferred through a corporation, trust, or partnership, things can get complicated. It’s good to have an attorney who is used to working with these complex situations and understands the legal boundaries within the state or municipality   that the property is in.


If You Choose Not To Have A Real Estate Attorney


Many times, a real estate attorney isn’t required to buy a property. It is advisable to have one, however. Without an attorney you increase your chances of problems arising in the future. You run the risk of:


  • Being sued for failure to disclose information
  • An improper property transaction takes place
  • You could miss relevant facts about the property
  • Failing to file the correct documents at both the state an local levels
  • Deeds are not transferred
  • Building permits weren’t correctly filed


The Takeaway


Having a real estate lawyer on your side is important due to the complex nature of property transactions. While some states require that an attorney be present throughout your property transaction, many states do not have this stipulation. You are smart to hire a competent real estate attorney to protect your own interests as either a buyer or a seller.




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